Bacardi

Bacardi & Florida International University joined forces to host an innovation competition challenging hospitality students to imagine the bar of the future in a post-pandemic world.

I art directed the recap video for the program. Working closely with my strategy and video team we came up with an innovative way to showcase the challenge from beginning to end.

Video link: here

 Bacardi Bar Project

Bacardi & Florida International University joined forces to host an innovation competition challenging hospitality students to imagine the bar of the future in a post-pandemic world. I art directed the recap video for the program. Working closely with my strategy and video team we came up with an innovative way to showcase the student challenge from beginning to end.

Video link: here
Role → art direction, design
Collaborators → strategy, event coordination: Kylie Poppen, video execution: Beverly Boy, copy: Kat Frey